Personalised Service: means that you will be communicating with one of our reservation staff who will:

1. ensure you get the 'best rate available' at the hotel of your request (often lower than the rates shown on this web site).
2. if the hotel you request is not available, will provide you with alternative hotels in similar catagory, cost and location.

Also with the personal service option:

• You are not required to make advance reservation deposits prior to your stay unless required by the hotel.
• Your credit card will not be charged until you check out of the hotel.
• No fees will be charged should you have to amend the dates of your reservation.
• No fees will be charged should you wish to change your hotel.
• No fees will be charged should you have to cancel your reservation as long as cancellation
  is within the cancellation tim required by the hotel (normally 24 hours prior to arrival).